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Explaining Australia to Americans

March 2nd, 2007 · 1 Comment

It’s not easy.

People have so many preconceptions. It’s hard to move Americans past their mental images of Crocodile Dundee, Koala Bears and Kangaroos. Not to mention Russell Crowe (ugh)!

For our offices in Washington, DC and New York City I had a short presentation put together. This helps “explain it all.” (See attached!)

Hope you enjoy it….

Download bursonmarsteller_introducing_australia_whj_feb_07.pps

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Tags: Australia

1 response so far ↓

Paul Rodriguez // Apr 5th 2007 at 1:08 am

Ed et al: Great slide show … mates! Gave me a good snapshot of you folks downunder - smartly done.

That said, curious about your Red Cross biz - scopes, pitches and such … direct line to me is 202/530-4581 if email too sloooww for ya.

Paul

Welcome Down Under

Thanks for visiting!

My name is Walter Jennings - I’m an American who migrated to Sydney, then moved on to Hong Kong. Today I counsel on corporate communications issues.

I blog on public relations, adjusting to HongKong, social media - and more.

Blogging allows so much freedom of expression. I believe good communications has to encompass more than just words. There are so many elements to an experience. That's why I love social media - you can fold in opinions, images, video, friendships, experiences and more.

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