Starting a business sounds romantic - lots of open-ended adventure, promises of fulfillment, an ability to craft a dream and make it real.
Then you open a book on business planning…
Don’t get me wrong - I’m all for it. In fact I see how it can save me from fundamental mistakes. My friend Sarah says I’m good at so many things it doesn’t mean I should do all of them. So the plan is a way to focus. It also lets you create realistic financial plans (my son turns four in December - and he’s already in a private school!).
The plan creates a framework to build a business over a longer period of time. It shouldn’t inhibit my entrepreneurial spirit - but when done right it’ll allow me to see if I’m on course or steering wide.
Back to the books…













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