Interesting advice from Laurel Papworth - great public speaker and well-connected blogger. Here at a New Media Conference in Melbourne the over-arching commentary on social media is that you need to remain true to your values.
“You are a brand of one,” says Papworth.
This ties in perfectly with the presentation I’m to give here tomorrow - “The Authentic Enterprise” by Arthur W. Page Society.
Great concept - now, what’s my logo?
1 response so far ↓
Laurel Papworth // Sep 2nd 2008 at 2:52 pm
Goody, I’m glad you liked that one. We are all a Brand of One - our 15 minutes of fame expanded into 15 gigabytes
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