wallydownundy

Which CEO wouldn’t like to manage the media the way the Israelis are managing foreign correspondents?

Despite court orders and demands from global outlets, the Israeli Military are denying journalists access to the Gaza Strip. This is while fighting intensifies, civilian casualties mount and people around the world clamour for updates.

Instead photojournalists use telephoto lenses and must rely on footage spirited out of the conflict zone.

Meanwhile the Israeli military has smooth spokespeople calmly providing views. Last night ABC-TV News interviewed a spokesman with an American accent. My guess is he was available across all the USA primetime news slots. Very smart to use an acceptable American accent to communicate to the critical USA audience.

And why the CEO reference up top? Perhaps because compaies no longer have the option to bar media from their operations. Part of “business as usual” today is the acceptance of media into all facets of business. Whether you’re fighting for market share or rocket launchers the media infiltrate and provide information to all concerned.

Israel has more to gain by opening the borders. Journalists operate in war zones and understand the risks. Many a talented reporter has been killed in action.

The world needs to see both sides of the story in the Gaza Strip. There are journalists knocking on the door of the hellish Gaza Strip. Open the borders, Israel!